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Crunch: The History of Crisps

Natalie Whittle

A cultural history of the nation’s favourite snack.

35 in stock

£12.99£9.99
Format
Paperback
ISBN
9780571384112
Date Published
05.06.2025

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Summary

‘It’s a triumph.’
Nigella Lawson

‘An absolute tour de force . . . I devoured it until the very last crumb and then licked the packet.’
Felicity Cloake

We are a nation of crisp obsessives. Squashed into sandwiches on our lunch breaks and torn-open as centrepieces on pub tables, we buy tens of millions of packets every single day. But how did the humble potato snack become a national dish?

CRUNCH is a love letter to the salty siren. It traces their evolution from the simplicity of salt sachets in the early 20th century, to 80s childhood favourites such as Hula Hoops, to the popularity of ‘hand-cooked’ gourmet flavours today.

Featuring crisp collectors, potato growers, flavour wizards and more, CRUNCH is a moreish read spanning 150 years of crisp history.

Critic Reviews

Both fascinating social history and a beguiling account of an obsession . . . It’s a triumph.

Nigella Lawson

Critic Reviews

An absolute tour de force; a crisp, golden triumph of salty scholarship. I devoured it until the very last crumb and then licked the packet.

Felicity Cloake

Critic Reviews

This book is full of tasty morsels . . . A great present for the snacky gourmand.

Pandora Sykes

Critic Reviews

Everyone knows the dowdy potato snack, but reading [this] book on them has reignited a personal journey and taken my intake to hitherto unseen levels . . . Unlike crisps, it’s nourishing – fascinating to learn of the human endeavour, all the science that’s gone into them. But, just like crisps, it’s also comforting – in that it’s good to know I’m not the only one with such strong feelings about them. . . I highly recommend.

Adrian Chiles, Guardian

Critic Reviews

Whittle’s gift for storytelling elevates Crunch to something of real literary substance . . . She’s thorough, whether detailing the logistics of industrial production or analysing the class implications of posh crisps. In equal parts fun and intelligent, Crunch has the satisfying flavour of Ready Salted, not the confused, try-hard air of Cheese Toastie with Heinz Baked Beans.

Daily Telegraph

Critic Reviews

Crunch balances the highbrow and low: philosophy, history and behavioural psychology with the simple experience of the crisp-lover. . . An affectionate look at why crisps inspire the fandom that they do and an intelligent and entertaining examination of the part they have played in shaping our national identity.

The Spectator

NatalieWhittle

Natalie Whittle is a writer and editor based in Glasgow. Born and raised in South Wales, she read English Literature at University College London, and lived in Paris for three years working as a Time Out Paris journalist. She worked for 15 years at the Financial Times in London, where she held editing roles across the magazine and arts sections…

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NatalieWhittle

Natalie Whittle