Sam Delaney is a writer for the Daily Telegraph, the Guardian, The Big Issue and numerous others. He has made documentaries for the BBC and Channel 4 and presents radio shows on BBC London and Talksport. He is the author of two previous books: Get Smashed! The story of the men who made the ads that changed our lives, and Night of the Living Dad: Confessions of a Shabby Father. He is the former editor of Heat magazine and current editor-in-chief of Comedy Central UK.